Marketing Privacy Statement – EEA


This is the marketing privacy statement of the European based Hoover Ferguson group companies, which currently comprises the following legal entities:

  • Hoover Ferguson UK Limited
  • HFG Corporate Limited
  • Hoover Ferguson Norway AS
  • Catalyst & Chemical Containers Europe BV

We are currently developing our global privacy statement which sets out how we process personal data across the group.  This privacy statement sets out how we market our business to other businesses within the European Economic Area (EEA) only.

We review this privacy statement regularly in order to make sure that it is up to date.  This policy was last updated on 29th November 2018.


We may collect, use and store different types of personal information about you, which we have grouped together as follows:

Types of personal information


Contact Details

Your email address, name, address, telephone number.


Details about the goods and services we provide to you or your business.

Publically Available Data

Details about you that are publicly available, such as on Companies House or elsewhere on the internet

Communications Data

What we learn about you from letters, emails and conversations between us

Usage Data

Information about how you use our website, products and services

The table below explains how we use your personal information and the reasons that we rely on in doing so.  Where these reasons include legitimate interests, we explain what these legitimate interests are.

What we use your information for

Our reasons

Our legitimate interests

  • To deliver our services.
  • Contractual performance
  • Legitimate interests
  • Legal obligations 
  • Being efficient about how we fulfil our legal and contractual duties
  • Complying with regulations that apply to us
  • To run our business in an efficient and proper way. This includes keeping our customers and contacts up to date.
  • Legitimate interests
  • Legal obligations  
  • Being efficient about how we fulfil our legal duties
  • Complying with regulations that apply to us 
  •  Marketing our goods and services to business contacts and customers.
  •  Legitimate interests
  • Soft opt-in (i.e. where we have an existing relationship that allows us to send electronic marketing communications to you on an opt-out basis)
  •  Growing and operating our business and maintaining relationships with customers
  • For data analysis, testing, research, statistical and survey purposes
  • For analytical purposes relating to electronic marketing communications that we issue


  • Legitimate Interests
  • To understand how our communications are used and what content is accessed by those who receive them
  • Data management for marketing and business development purposes
  • To assess which of our services may be of interest to you and to tell you about them
  • Improving our systems and services


Generally, you may browse the website without providing any personally identifiable information. However, we may ask you to provide personally identifiable information at various times and places on this website. In some cases, if you choose not to provide us with the requested information, you may not be able to access all parts of this website or participate in all of its features.

We may collect personal information about you from the following sources:

  • Directly from you
  • Organisations or other people who know you
  • Events companies
  • Reputable marketing companies
  • Publicly available sources
  • The internet and social networking sites such as LinkedIn
  • Intermediaries we know and with whom you deal


The Hoover Ferguson Group: All of the above information that we collect, as described above, may be shared among all Hoover Ferguson entities in order to allow us to effectively manage our marketing strategy.

Service Providers: We also may disclose information to outside companies that help us bring you the products and services we offer. For example, we may work with an outside company to: (a) manage a database of customer information; (b) assist us in distributing emails; (c) assist us with direct marketing and data collection; (d) provide us storage and analysis; (d) provide fraud prevention; and (e) provide other services designed to assist us in maximizing our business potential. We require that these outside companies agree to keep confidential all information we share with them and to use the information only to perform their obligations in our agreements with them.

Compliance with Law: We may provide access to information when legally required to do so, to cooperate with police investigations or other legal proceedings, to protect against misuse or unauthorized use of our website, to limit our legal liability, and to protect our rights or to protect the rights, property, or safety of visitors of this website or the public.

Cookies: Hoover Ferguson partners with advertising companies to place our advertising on publisher websites on the Internet. These advertising companies collect anonymous information about your visits to our web site. This technology involves the use of third party cookies which allow them to develop personalized advertising so that it directly relates to offers that may be of interest to you. You may choose to opt-out of this service we have with our third-party advertising partner. We may also use Hoover Ferguson cookies to provide similar enhanced online marketing to you based on your interests and preferences. You may also choose to opt out of these enhanced online marketing ads.


For this purpose, your personal data may be transferred to other affiliates within the Hoover Ferguson Group, that are located outside of your country in which you are based. In transferring such data, we will ensure that adequate measures are taken in order to protect and data that is transferred.


We will not retain your personal information for longer than is necessary for the purpose for which the information was collected.

Where we use your personal information for marketing purposes we will retain your personal information for so long as we have a legitimate business or commercial reason to do so (unless you ask us to stop by unsubscribing from our communications emails).


Access to your information – You have the right to request a copy of the personal information about you that we hold. 

Correcting your information – We want to make sure that your personal information is accurate, complete and up to date and you may ask us to correct any personal information about you that you believe does not meet these standards.

Deletion of your information – You have the right to ask us to delete personal information about you where:

  • You consider that we no longer require the information for the purposes for which it was obtained
  • We are using that information with your consent and you have withdrawn your consent – see Withdrawing consent to using your information below
  • You have validly objected to our use of your personal information – see Objecting to how we may use your information below
  • Our use of your personal information is contrary to law or our other legal obligations.

Objecting to how we use your information – You have the right at any time to require us to stop using your personal information for direct marketing purposes.  In addition, where we use your personal information to perform tasks carried out in the public interest or pursuant to the legitimate interests of us or a third party then, if you ask us to, we will stop using that personal information unless there are overriding legitimate grounds to continue.  You can unsubscribe by clicking the unsubscribe link in each email.

Restricting how we use your information – in some cases, you may ask us to restrict how we use your personal information.  This right might apply, for example, where we are checking the accuracy of personal information about you that we hold or assessing the validity of any objection you have made to our use of your information.  The right might also apply where this is no longer a basis for using your personal information but you don't want us to delete the data.  Where this right to validly exercised, we may only use the relevant personal information with your consent, for legal claims or where there are other public interest grounds to do so.

Portability – if we process personal information that you provide to us on the basis of consent or because it is necessary for the performance of a contract to which you are party, and in either case that processing is carried out by automated means, then you have the right to have that personal information transmitted to you in a machine readable format. Where technically feasible, you also have the right to have that personal information transmitted directly to another controller.

Withdrawing consent using your information – Where we use your personal information with your consent you may withdraw that consent at any time and we will stop using your personal information for the purpose(s) for which consent was given.

Please contact us in any of the ways set out in the Contact information and further advice section if you wish to exercise any of these rights.


We keep this privacy statement under regular review and will place any updates on this website.  Paper copies of the privacy statement may also be obtained by writing to The Marketing Manager, Hoover Ferguson, Midmill Business Park, Kintore, Aberdeenshire, AB51 0QG, telephoning +44 (0)1467 626500 or by emailing a request to


To opt out of receiving further communications please email with the email heading ‘Unsubscribe’ or telephone 01467 626500

To correct the information that we hold on you, or to restrict the information that we hold on you, please email

For general enquiries relating to the data that we hold on you please contact


We seek to resolve directly all complaints about how we handle personal information but you also have the right to lodge a complaint with the Information Commissioner’s Office:


By phone: 0303 123 1113

By post: Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, SK9 5AF


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